> wrote in message
oups.com...
> The GM % was from 3 to 4% off dealer invoice. Chrysler is talking that
> or maybe better.
>
> Bill

Chrysler employee purchase price is factory invoice, minus holdback, minus
current rebate. DC then pays the dealer 4% of the total invoice plus the
rebate. On some vehicle's like the Neon, the dealer would make more selling
at Employee price then retail. Yet some dealers refuse to sell to Chrysler
employees because they think they are not making any money. They never
realize that they make the same or better gross. And they do not need to
spend for advertising to employees.