That would be Wrangler jeans as a sponsor...

"L.W. (ßill) Hughes III" > wrote in message
...
> 1985-87 #3 Wrangler Chevy Monte Carlo driven by Dale Earnhardt sr.
> God Bless America, ßill O|||||||O
> http://www.billhughes.com/
>
> Matt Macchiarolo wrote:
> >
> > I've always understood it to be GM, I believe they use(d) the name
Wrangler
> > for a small pickep truck, possible the S-10 equivalent.